Unlike other forms of digital marketing that often use advertisements and SEO strategies to promote a product or service, the field of content marketing explores how the creation of interesting content, such as blog posts, photos, videos, or even playlists, can create brand awareness and increase profits.

A course is the study of a particular topic within a wider subject area and is the foundation of a qualification. A typical course includes lectures, assessments and tutorials.

Part-time learning allows one to obtain a degree or qualification even if one cannot attend school on a full-time basis. One can learn at one's own pace, gradually accumulating credits that count towards a final qualification.